“The Glow House is a movement to uplift and empower this generation. Our mission is to inspire confidence, spread positivity, and be the big sister figure many people never had,” says influencer and founder Gianna Harner in a TikTok.

The Glow House is a group gathering of 14 female teenage influencers from ages 13-19 (with no age limit) who primarily use a shared TikTok account to promote their cause. “The house” gained 1 million followers in three days on TikTok, and 1.7 million current followers. Unlike other trending houses such as the Hype House and the Sway House, we can infer that the Glow House members won’t live together due to the fact that most of the members are minors, although nothing has been officially confirmed yet.

The Glow House has had recent complications and controversy online over whether or not their mission is truly being executed because many people think that it’s just a huge influencer “collab” for clout. But Harner clarifies in a recent TikTok that all the members will meet five times a year by using their platform to create meaningful content that supports their main goal to attempt to make an impact to empower girls.

So far, “the house” has only made content and TikToks releasing members and advertising their cause. The Glow House is officially starting on Apr. 10, 2025 and the Glow House Party is on Apr. 12, 2025 in LA with more details to come. The release of their podcast centered around giving advice to girls called “Glow and Grow,” will also be released on this day.

Sophie Redman, a sophomore in COMPASS, has been keeping up with the Glow House and says, “I don’t think that there’s any diversity. They need to do a better job on being inclusive.” Redman refers to the majority of the house being stereotyped as “basic white girls,” the harsh reality that the Glow House is facing with many people on the internet.

This new content house craze is an up and coming trend, so stay tuned for the completion of the Glow House and what it may bring in the future!